Online Course Strategy + Creation

Powerful online course strategies involve planning and designing a course with clear objectives, understanding the target audience, and choosing the best delivery methods. It also requires targeted, strategic approaches to engagement, course creative, and visual design.

It’s easy to create educational videos or take a stab at creating an online course. But if you want to create a course that actually makes a difference (for your business and in the lives of others), you need a strategy, because your success depends on much more than simply possessing expertise. 

Creativity makes the course more engaging and interactive, enhancing the learning experience. However, creative “outside of the box” thinking should always be rooted in your business objectives and deeply aligned with the needs of your audience.

Our blend of traditional and innovative methods, coupled with HubSpot expertise, ensures courses are both informative and engaging. Also, our in-house experts are seasoned online instructors themselves.

By analyzing the target audience's needs, industry standards, and the course's learning objectives.

Yes, we tailor courses to meet the specific requirements of various industries. Many of the principles of great online course strategy are completely industry-agnostic.

We use interactive videos, quizzes, infographics, and other engaging formats.

Through learner engagement metrics, feedback, and the practical application of learned skills.

We utilize a range of platforms, including learning management systems and web-based 
interfaces.

Yes, we offer strategies to effectively market your courses to the target audience.

The timeline varies based on course complexity and content requirements.

Yes, we provide ongoing support for course revisions and updates.

Absolutely, we ensure courses are accessible on various devices, including mobile.

By adhering to accessibility standards and including features like subtitles and screen reader compatibility.

Learner feedback helps us refine and improve the course content and delivery.

Yes, we can seamlessly integrate new courses with your existing training modules.

Our courses are designed to cater to various learning styles through diverse content formats.

We conduct thorough evaluations and quality checks to ensure the course meets high standards.

Yes, we can incorporate live webinars, interactive sessions, and real-time quizzes.

We regularly review and update content to reflect the latest industry trends and developments.