Paid Ads for Maximum Impact

From Google and Facebook, to Instagram and LinkedIn, we’ve got the creative, revenue-driving campaigns you’ve been looking for.

Elevate Your Brand with Expert Paid Advertising Services

Elevate Your Brand with Expert Paid Advertising

Sidekick Strategies delivers targeted paid advertising services to enhance your brand's visibility and growth. They blend business insight, audience understanding, and strategic management across key platforms such as Google and Facebook. Tailoring campaigns to your brand's goals, they use advanced analytics for ongoing optimization, aiming to boost awareness, traffic, or sales with a professional yet engaging approach.

Paid Ads by the Numbers

Does using video in your marketing and sales work? The numbers say yes.

80
%

Search ads increase brand awareness by as much as 80%

74
%

74% of brands say PPC ads are a “huge driver” for business.

75
%

75% of buyers say ads make it easier to find what they want.

79
%

79% of marketers say paid ads are beneficial for their brand.

80
%

Visitors from an ad are 50% more likely to make a purchase.

52
%

52% of paid ad click-throughs happen on mobile.

The Sidekick Approach to Paid Ads

How do we create powerful paid ads campaigns that are a seamless extension of your brand? We’re glad you asked!

Business Fluency-1

Business Fluency

Your brand is as unique as a fingerprint, so our work together begins with us developing a fluency in your business. We dive deep into understanding your objectives, brand identity and voice, competitors, and market dynamics. This insight shapes our strategy, ensuring that every ad campaign aligns with your brand's identity and business goals.

Audience Intelligence

What do the most successful paid ads campaigns have in common, no matter the industry? The masterminds behind them developed a deep understanding of the humans they were trying to influence. And we will do the same with yours, using data and research to uncover their behaviors, declared and undeclared preferences, and habits.

Audience Intelligence
Campaign Strategy

Campaign Strategy

Our strategy development covers it all, including (but not limited to) platform selection, campaign creative, ad copy, A/B testing recommendations, campaign setup, and budgeting and resource allocation. Every component of your paid ads strategy is handled with precision and care, in a way that’s fully transparent at all times. 

Campaign Objectives

How your campaigns are developed and executed will be fully aligned with your organization’s specific needs and objectives; whether that’s boosting brand awareness, increasing qualified site traffic, or driving sales. We use a mix of search ads, display ads, social media ads, and strategic retargeting as part of our holistic approach to paid advertising.

Campaign Objectives
Reporting + Optimization

Reporting + Optimization

Our team uses advanced analytics tools to track the performance of your ad campaigns. We measure key metrics such as click-through rates (CTR), conversion rates, and ROI to understand the impact of our strategies. Based on these insights, we continuously refine and optimize, ensuring that your campaigns are the maximum ROI drivers you need.

Why Choose Sidekick Strategies?

As a certified HubSpot Agency Partner, our team of inbound experts have decades of collective experience in developing powerful, revenue-driving HubSpot lead scoring strategies for organizations just like yours.

Smash

HubSpot Certified 

We possess almost 100 HubSpot certifications (and counting!) among our team members. 

Ka-Boom

Results-Driven

We’re not paper-pushers. We work tirelessly to drive measurable results for our clients.

OMG

Fun + Professional

Yes, we work hard and are passionate about what we do. But we also love to have fun!

Drive Growth with Paid Ads Today

If you’re ready for a fresh and innovative approach to your paid ad campaigns, we’re ready to talk about how we may be the right partner for you.

LET'S ENGAGE THE HUMANS

Paid Advertising FAQs