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George B. Thomas

Speaker, trainer, catalyst, and overall happy, helpful, humble, HubSpot helper.

The Evolution of Personalized AI: Memory Bank, ChatGPT, Custom Instructions and George b. Thomas

5 min read

The Evolution of Personalized AI: Memory Bank, ChatGPT, Custom Instructions and George b. Thomas

I’ve always been a huge advocate of learning something, executing that thing, and then turning around and teaching it to others! In the dynamic world of artificial intelligence, achieving genuine personalization is the holy grail, and I've been...

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Crafting Compelling Content that Sells: A B2B Marketer's Guide

3 min read

Crafting Compelling Content that Sells: A B2B Marketer's Guide

In B2B marketing, content is crucial in attracting potential clients and driving sales. However, many businesses need help to create content that...

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Navigating the AI-Assisted Writing Tsunami What Marketers Need to Know

3 min read

Navigating the AI-Assisted Writing Tsunami What Marketers Need to Know

The marketing world is constantly evolving, and as technology advances, it opens new doors and raises concerns about its impact on the industry.

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hubspot campaigns 101

5 min read

The Art and Science of Crafting Powerful HubSpot Campaigns (+ Examples)

If you’ve spent any amount of time in the marketing world, you’re likely no stranger to the word β€œcampaigns.”

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The Power of Purpose: How Having a Meaningful Mission Drives Business Success

5 min read

The Power of Purpose: How Having a Meaningful Mission Drives Business Success

In today's fast-paced and competitive business landscape, success goes beyond profit margins and market share. More and more, consumers and employees...

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Powering Up B2B Marketing with Influencer Marketing and Communities

4 min read

Powering Up B2B Marketing with Influencer Marketing and Private Communities

In today's fast-paced and highly competitive B2B marketing landscape, staying ahead of the curve and exploring innovative strategies to maximize your...

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Unleashing the Power of Community and Brand Building

5 min read

Unleashing the Power of Community and Brand Building

In a world where authentic connections are more valuable than ever, B2B marketers seek innovative strategies to foster meaningful relationships with...

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The Importance of Being Human in Your B2B Content: Liz Murphy on Marketing Smarts

2 min read

The Importance of Being Human in Your B2B Content: Liz Moorehead on Marketing Smarts

Attention B2B marketers! Are you ready to break free from the chains of stiffness and conformity? It's time to unleash the power of your authenticity...

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buyer personas getting started guide

8 min read

George's crazy simple guide to getting started with HubSpot buyer personas (+ examples)

Buyer personas are a fundamental building block of the inbound methodology. If you've been kicking around the HubSpot ecosystem for any length of...

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How a Community Mindset Can Take Your Business to New Heights

14 min read

Community Mindset: Buzzword, Marketing Hack, or the Key to Finding Your Purpose?

Have you noticed it? Everyone is talking about community. Growing communities... building communities... nurturing communities... managing...

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