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The Journey of Navigating a Family Business as GBT's Daughter

6 min read

The Journey of Navigating a Family Business as GBT's Daughter

Do you ever have moments when decisions are made, knowing they will impact your life forever? For you, it may have been a good decision or a wrong decision, but at the end of the day, it wasn't even a decision you made. Welcome to my world! Last...

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A Journey to Generating Quality Traffic and Leads

3 min read

A Journey to Generating Quality Traffic and Leads

Attention, entrepreneurs and marketers seeking unmatched growth and success in the digital landscape! Prepare to embark on a transformative journey...

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what jorge learned hubspot and human lessons

4 min read

What Jorge learned: Microsoft Dynamics integrations, newsletters, and community

I can't believe it's already been 90 days since I joined George as a HubHero, serving all of you incredible HubSpotting humans out there, so they can...

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Leveraging

4 min read

Leveraging "VOC" Voice of Customer for Business Growth

In a recent episode of the Marketing Smarts Podcast, I interviewed Nate Brown, an outstanding customer experience (CX) expert and senior director of...

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one year as an agency owner

9 min read

The blessings, tests, and surprises of 1 year as an agency owner (and a whole-ass human)

I always knew that, by the time I sat down to write this retrospective on my first year as an agency owner, that I’d have a lot to say. Now, before I...

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Viral vs. Valuable Business Videos for Sales and Marketing Success

4 min read

Valuable vs. Viral: Business Videos for Sales and Marketing Success: Feat Nick Nimmin

In this episode of the MarketingProfs Marketing Smarts Podcast, we’re digging deep into the power of video. More specifically, we’re talking about...

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Harnessing HubSpot for accountants: A comprehensive guide to unlocking revenue growth

8 min read

Harnessing HubSpot for accountants: A comprehensive guide to unlocking revenue growth

Here’s the thing about being a HubHero alongside George B. Thomas — we’re all about the humans. (Not a surprise, I’m sure, if you’ve known George for...

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Business Communication Based on Value, Passion, and Connection

4 min read

Business Communication Based on Value, Passion, and Connection: Feat Steve Multer

“Interactions are every bit as valuable when they're tiny and when they're grand” Steve Multer knocked my socks off when I joined the Marketing Profs...

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George's totally dope guide to HubSpot reporting (+ examples)

5 min read

George's totally dope insider's guide to HubSpot reporting (+ examples)

It doesn't matter if you're a seasoned HubSpot properties and objects nerd or just getting started with HubSpot reporting to measure and manage your...

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different is better than better sally hogshead marketing smarts

6 min read

Why different is better than better, feat. Sally Hogshead

"Different is better than better." Sally Hogshead said this during one of her recent talks at MarketingProfs B2B Marketing Forum, and it absolutely...

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