Sidekick Strategies

5 min read

How to use AI for marketing (examples + best practices)

George B. Thomas: Mar 31, 2023 3:14:21 PM

If you've got a pulse and a LinkedIn account — or heck, even just basic internet access — you've likely seen something about artificial intelligence...

4 min read

Wanted: Full-time project manager, HubHero in the making

George B. Thomas: Mar 13, 2023 8:00:00 AM

Guess who's back? Back again! Yeah, yeah, it's your boy, George. I'm back ... on a brand new search for a good human to join my team.

5 min read

How to create a powerful B2B event marketing strategy (+ examples)

George B. Thomas: Mar 10, 2023 8:00:00 AM

Look, I'm not rockin' any B2B marketer's world by pointing to an event strategy as a powerful way to level-up your marketing plan. However, I want to...

8 min read

8 mind-blowing HubSpot social media tools for brands (+ examples)

George B. Thomas: Mar 9, 2023 1:30:00 PM

I don't care where you land on the social media know-how spectrum — an absolute wizard or still learning how to refine your company's social...

7 min read

Introducing the newest HubHero, Jorge!

George B. Thomas: Mar 1, 2023 8:58:32 AM

When I started this venture, I always pictured myself as a party of one. But sometimes the universe has bigger plans for you. And that’s exactly what...

9 min read

You need to write (and market) like a human to get results (+ examples)

George B. Thomas: Feb 6, 2023 2:22:42 PM

OK, before we dig into this topic, we need to take a step back for a moment and agree that if you’re here reading this, you’re a good human trying to...

4 min read

Wanted: Full-time HubSpot implementation specialist, HubHero in the making

George B. Thomas: Jan 24, 2023 2:06:36 PM

That's right, I'm hiring! When I started this journey with my business last year, folks told me I'd be thinking about hiring someone else sooner than...

1 min read

How to connect email sending domain in HubSpot (video tutorial)

George B. Thomas: Jan 9, 2023 3:50:13 PM

9 min read

6 must-know HubSpot workflows dos and don'ts (+ examples)

George B. Thomas: Jan 4, 2023 12:32:24 PM

Looking back at all of the HubSpot trainings I've done with clients over the past 10 years, one of the most common patterns I've noticed is that...