Sidekick Strategies

25 min read

Is HubSpot a CRM? Yes, for Sales, Marketing, + More (Overview + Examples)

George B. Thomas: May 28, 2024 9:14:16 AM

Is HubSpot a CRM? " Yes, HubSpot is a CRM that empowers you to manage your customer relationships across their entire experience with your business...

31 min read

Why Go HubSpot? (Business Growth Guide for 2024)

George B. Thomas: May 20, 2024 11:51:56 AM

Why Go HubSpot? " HubSpot is a Swiss Army knife for business growth, effortlessly and seamlessly marrying marketing, sales, service, and operations...

11 min read

Ultimate Guide to Visually Formatting Blogs + Educational Content (+ examples)

Liz Moorehead: Oct 2, 2023 1:30:00 PM

Table of Contents " \n Why visual formatting of content matters \n Title and heading best practices \n How to use video in your written content \n...

10 min read

Yes, accounting firms, you can create fun, human content (an intervention)

Liz Moorehead: Jul 1, 2023 10:53:08 AM

Guess who's back? It's me, your friendly, neighborhood weekly HubHeroes podcast host and local content strategist! I know, it's been way too long...

8 min read

Harnessing HubSpot for accountants: A comprehensive guide to unlocking revenue growth

Jorge Fuentes: Jun 7, 2023 4:07:22 PM

Here’s the thing about being a HubHero alongside George B. Thomas — we’re all about the humans. (Not a surprise, I’m sure, if you’ve known George for...

5 min read

6 HubSpot and human lessons I've learned in my first 60 days (new series)

Jorge Fuentes: Apr 27, 2023 1:08:02 PM

I've gotta be honest, I can't believe it's been almost two months since I joined the team. Since I've joined, I've learned so much working here....

5 min read

How to use AI for marketing (examples + best practices)

George B. Thomas: Mar 31, 2023 3:14:21 PM

If you've got a pulse and a LinkedIn account — or heck, even just basic internet access — you've likely seen something about artificial intelligence...

1 min read

HubSpot GDPR: Are you making this big mistake? (video tutorial)

George B. Thomas: Jan 3, 2023 9:00:00 AM

1 min read

HubSpot My Brand Kit setup (a how-to video)

George B. Thomas: Dec 27, 2022 1:40:49 PM

2 min read

'Twas the night before HubMas ... a visit from the Big Orange Sprocket

George B. Thomas: Dec 22, 2022 11:52:54 AM

'Twas the night before HubMas, when all through the house Not a sequence was stirring, not even a mouse! The workflows were set in the platform with...