Sidekick Strategies

Articles that help you become the HubHeroe of your organization.

Sign Up Today

Women of HubSpot: Kristen Granara on Learning That Scales and Leadership That Stays Human

4 min read

Women of HubSpot: Kristen Granara on Learning That Scales and Leadership That Stays Human

Kristen Granara walks into a room as herself. Not a polished version. Not a performance. Not a “safe” version that fits someone else’s idea of professional. And that matters, because when you hear her story, you realize her success is not just about...

Read More
Talking About Learning and Growth in a Human Way WithChris Carolan

3 min read

Talking About Learning and Growth in a Human Way WithChris Carolan

Most teams do not struggle because they lack information. They struggle because the way we package information creates friction, pressure, and...

Read More
Danielle Urban on Choosing Your Own Path | Women of HubSpot

6 min read

Danielle Urban on Choosing Your Own Path | Women of HubSpot

Some stories punch you in the gut before they lift you up. Danielle Urban’s is one of those. Laid off from her first job four months out of college....

Read More
Value First Humans: Purpose, Passion, Persistence, and Love in Business

3 min read

Value First Humans: Purpose, Passion, Persistence, and Love in Business

I do not want you to meet a “work version” of me. I want you to meet the whole human. Because when we build businesses that only celebrate...

Read More
Haydee Ferrufino on Building Opportunity Engines in El Salvador | Women of HubSpot

6 min read

Haydee Ferrufino on Building Opportunity Engines in El Salvador | Women of HubSpot

There is something powerful about watching a woman decide she will not only build a business, she will use that business to open doors for an entire...

Read More
Brenna Zenaty on Saying Yes to Scary Growth | Women of HubSpot

6 min read

Brenna Zenaty on Saying Yes to Scary Growth | Women of HubSpot

Some career stories appear to be straight lines. Brenna Zenaty’s looks more like a bowl of spaghetti. Retail floors. Action sports shops. An English...

Read More
Women of HubSpot: Megan Eunson on Owning Your Path in Customer Success

5 min read

Women of HubSpot: Megan Eunson on Owning Your Path in Customer Success

Some career stories feel like clean ladders. Megan Eunson’s is not one of them. She started with a degree in healthcare administration, landed at...

Read More
Omi Diaz Cooper on Sales as Service and Empowered Leadership

2 min read

Omi Diaz Cooper on Sales as Service and Empowered Leadership

This one hits close. A young anthropologist-turned-agency leader who almost lost it all in 2020, then chose service, rebuilt revenue, and now teaches...

Read More
Meg Duffy Women of HubSpot: Let Women Cook, Lead, and Help Others Flourish

2 min read

Meg Duffy x Women of HubSpot: Let Women Cook, Lead, and Help Others Flourish

You know those moments when a story snaps you awake and reminds you why our work matters? This is one of those. In this Women of HubSpot...

Read More
Alana Lovett-Griffin: Peaceful Leadership in Partner Ops | Women of HubSpot

2 min read

Alana Lovett-Griffin: Peaceful Leadership in Partner Ops | Women of HubSpot

What does it look like to build a values-led career, lead humans with heart, and still make room for rest? Today’s guest, Alana Lovett-Griffin, takes...

Read More