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Sarah Lane-Hawn: Human Before Tech, Courage Before Titles, and Systems that Actually Serve

2 min read

Sarah Lane-Hawn: Human Before Tech, Courage Before Titles, and Systems that Actually Serve

I knew this conversation was special the moment Sarah started talking. Not because we were about to geek out on data or HubSpot, but because she kept circling back to HUMANS. Her path is not a highlight reel. It is a series of honest choices. Less...

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What Happens When You Name Your AI Tool? Meet CHIP!

9 min read

What Happens When You Name Your AI Tool? Meet CHIP!

Should humans name their AI tools? " Naming your AI tool creates intention. It draws a line between “just another app” and “a true partner in your...

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Curiosity Builds Brands: How Questions Become Your Competitive Edge

3 min read

Curiosity Builds Brands: How Questions Become Your Competitive Edge

Let me ask you something simple. When was the last time you stopped and asked, “Why?” Why do customers really choose us? Why do they leave? Why do...

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HubSpot AI Agents: The Practical Guide to Less Busywork and More Human Work

8 min read

HubSpot AI Agents: The Practical Guide to Less Busywork and More Human Work

What are HubSpot AI Agents and how do they improve CRM workflows? HubSpot AI Agents are automation assistants inside HubSpot that handle repetitive...

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Persistence: The Quiet Force to Shape Your Business + Life

7 min read

Persistence: The Quiet Force to Shape Your Business + Life

What is persistence in business and life? Persistence in business and life is the steady commitment to purpose-driven action, even when challenges...

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Empathy in Action: Seeing Customers as Humans, Not Transactions

2 min read

Empathy in Action: Seeing Customers as Humans, Not Transactions

How many times have you felt like nothing more than a number? You walk into a store and get treated like the next sale. You call customer support and...

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Data Hygiene and What You Need to Know with Jess Palmeri

37 min read

Why Data Hygiene Is the Unsung Hero of HubSpot Success with Jess Palmeri

Let’s be real for a second. When you show up for work, do you ever think about data hygiene? Or is it tucked away in the deepest corner of your mind,...

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Why Retention, Renewals, and Upsells Are the Real Growth Engine for Your Business with Stuart Balcombe

31 min read

Why Retention, Renewals, and Upsells Are the Real Growth Engine for Your Business with Stuart Balcombe

Let me ask you this: Are you spending all your time chasing new customers while quietly ignoring the ones you already have? If so, you’re not alone....

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How HubSpot Lead Scoring Can Transform Inbound Recruiting With Richard Rothstein

28 min read

How HubSpot Lead Scoring Can Transform Inbound Recruiting With Richard Rothstein

Have you ever sat back and thought, “How do I really know when a candidate is ready to move forward in the hiring process?” If you’re in HR,...

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