Sidekick Strategies

Articles that help you become the HubHeroe of your organization.

Sign Up Today

The Only Strategy That Lasts: Purpose-Driven Marketing

4 min read

The Only Strategy That Lasts: Purpose-Driven Marketing

Let's set the record straight. Marketing isn't about who shouts the loudest. It's not about chasing the following hack, banking on the latest trend, or gaming the algorithm for short-term wins. It's not about vanity metrics or recycled buzzwords....

Read More
Small Budget, Big Results: Why Intentional Marketing Always Wins

5 min read

Small Budget, Big Results: Why Intentional Marketing Always Wins

Let me tell you the hard truth: Your marketing budget isn't your problem. How often have you seen small businesses with minimal budgets crush their...

Read More
Cloning the Invisible: Capturing the True Essence of a Human or a Business in Your Digital Clone

21 min read

Cloning the Invisible: Capturing the True Essence of a Human or a Business in Your Digital Clone

Let's get right to it. You can copy a quote. Upload a blog post. Feed your clone a hundred hours of audio and still miss the mark completely. Because...

Read More
The Rise of the T-Shaped HubSpot Super Admin

4 min read

The Rise of the T-Shaped HubSpot Super Admin

What if I told you that being a HubSpot Super Admin isn't just about knowing HubSpot? What if I told you that your success isn't about how many...

Read More
Cloning as Stewardship: Scaling Your Soul, Not Just Your Systems

8 min read

Cloning as Stewardship: Scaling Your Soul, Not Just Your Systems

Cloning Isn't Sci-Fi Anymore. It's Sacred.

Read More

36 min read

The Ultimate Guide to Inbound 2.0: Evolving Your Marketing for Today’s Customers

Hello, I'm George B. Thomas. I’ve spent years helping businesses navigate the wild world of marketing, and I'm here to tell you: Inbound marketing as...

Read More
Breeze Intelligence: Make Your HubSpot CRM Smarter, Faster, + More Effective

8 min read

Breeze Intelligence: Make Your HubSpot CRM Smarter, Faster, + More Effective

If you’ve spent any time in sales or marketing, you know the pain of bad data. Missing information, outdated records, and incomplete profiles—it’s...

Read More
From Churn to Growth: Fixing Common Post-Sales Challenges with HubSpot, with Peter Sterkenburg

7 min read

From Churn to Growth: Fixing Common Post-Sales Challenges with HubSpot (Clone)

Does your post-sales process feel like a series of dropped balls and missed opportunities? Maybe your sales team closes the deal, but the handoff to...

Read More
How to Build an Email List in HubSpot (Video + Complete Process Overview)

4 min read

How to Export Contacts from HubSpot (Step-by-Step Video Tutorial)

I know I'm not breaking any news here when I growing a successful business is all about building and nurturing great relationships. And that's where...

Read More
The Superhuman Framework: Your Blueprint for Living Beyond Default

4 min read

The Superhuman Framework: Your Blueprint for Living Beyond Default

Are you living a life that feels deeply fulfilling, or are you just going through the motions? Be honest with yourself. Because if you’ve ever felt...

Read More