The HubHeroes Podcast

An Unofficial HubSpot User Podcast.

YOU'RE ALREADY A HUBHERO!
YOU JUST DON’T KNOW IT YET.

Seriously, you don’t know what’s about to happen.

Grab your cape, fire up your headphones, and soar to inbound heights with Liz, Max, Devyn, and George.

JOIN THE LEAGUE OF HUBHEROES

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Unleash your inbound superpowers

If you’re in marketing, sales, or leadership, you’re in the right place. If you’re just starting out on your inbound journey (Sup, Frodo?) or fancy yourself a seasoned inbound wizard, we’ve been waiting for you. We do need to warn you though … this ain’t your great granny's inbound podcast.

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Ready to get your learn on?

Explore every corner of the inbound and HubSpot universe in a way you’ve never seen before. Across a wide range of topics, you’ll unlock how to streamline your processes, focus your energy on strategies that actually work, improve communication across your teams, increase your revenue streams, grow your business, and change the world.

HubSpot Loop Marketing Tailor STAGE Deep-Dive Part I

Your CRM is complete with contacts. Your website is packed with content. Your team is full of good intentions. Yet your...

HubSpot Loop Marketing EXPRESS STAGE Deep-Dive Part II

Here’s the point. Express is not theory. It is a build. In part one, we talked about what Express is and why it...

HubSpot Loop Marketing EXPRESS STAGE Deep-Dive Part I

Here’s the short version: “Express” is the first stage of Loop Marketing and the most overlooked. It’s where you slow...

HubSpot Marketing Studio and Campaigns Deep-Dive

If your world feels like data silos, confusing strategies, and blind spots, this is your way out. HubSpot Marketing...

What the Heck Is HubSpot Loop Marketing?

Loop marketing. Big, shiny, new HubSpot concept. And if you’re anything like me, your first reaction might’ve been...

Women of HubSpot: Courtney Sembler on Building Ops That Help Humans Flourish

We open on a real moment. Courtney Sembler just got engaged over her birthday weekend and still showed up ready to...

Strange, Loopy, and AI Everywhere: Our Honest #INBOUND25 Recap

Take a deep breath, friends. #INBOUND25 is behind us, and it was one for the books. If you asked each of us to sum it...

Inbound 2025 Recap: Insights, Inspiration, and the Human Side of AI

What happens when you put some of the sharpest minds in the HubSpot ecosystem in one room, throw them into a new city,...

Inbound 2025 in San Francisco: Hot Takes, HubSpot’s Loop, and the Future of AI + Data

Do you live in a world full of data silos, confusing strategies, and way too many blind spots? If so, you’re not alone....

#INBOUND25: HubHeroes Annual INBOUND Prep Episode (San Francisco Edition)

OK, folks. Deep breaths. Because somehow, #INBOUND25 is just around the corner. Not only is this our third annual...

HubSpot Sandbox Updates for 2025: Grab Your Shovel & Your Sandcastle Bucket!

This week, we’re getting into a topic we’ve weirdly never covered before: HubSpot sandbox environments. And I have to...

Customizing HubSpot Records: Why Now’s the Time to Go All In

You know how some HubSpot updates drop quietly, without a big announcement, and then a few weeks later you realize......

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Meet your HubHeroes Hosts

Max-Cohen-SQR

MAX COHEN

SUPERPOWERS

Breaking down the physics of inbound, demystifying strategies, growing better.

ARCH ENEMIES

Myself. I can’t stop talking about HubSpot. Send help.

Devyn Bellamy

DEVYN BELLAMY

SUPERPOWERS

Sales and training intel, RevOps, marketing strategy, kung-fu, Flywheel success.

ARCH ENEMIES

Service, people who don’t see the value of community.

Liz-Murphy-HubHeores

LIZ MURPHY

SUPERPOWERS

Content that makes money, thought leaders who solve real problems, good snacks.

ARCH ENEMIES

Bad craft beer, terrible writing, and bad humans.

George-B-Thomas-SQR

GEORGE B. THOMAS

SUPERPOWERS

Asking questions, simplifying the complex, comedic relief, activating greatness.

ARCH ENEMIES

Annoying Douchebags, needless complexity and confusion.

What Do You Want to Hear Next?

It's your podcast so, let us know the conversation, tactic, strategy, or success story you'd love to hear next.