The HubHeroes Podcast

An Unofficial HubSpot User Podcast.

YOU'RE ALREADY A HUBHERO!
YOU JUST DON’T KNOW IT YET.

Seriously, you don’t know what’s about to happen.

Grab your cape, fire up your headphones, and soar to inbound heights with Liz, Max, Devyn, and George.

JOIN THE LEAGUE OF HUBHEROES

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Unleash your inbound superpowers

If you’re in marketing, sales, or leadership, you’re in the right place. If you’re just starting out on your inbound journey (Sup, Frodo?) or fancy yourself a seasoned inbound wizard, we’ve been waiting for you. We do need to warn you though … this ain’t your great granny's inbound podcast.

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Ready to get your learn on?

Explore every corner of the inbound and HubSpot universe in a way you’ve never seen before. Across a wide range of topics, you’ll unlock how to streamline your processes, focus your energy on strategies that actually work, improve communication across your teams, increase your revenue streams, grow your business, and change the world.

Customizing HubSpot Records: Why Now’s the Time to Go All In

You know how some HubSpot updates drop quietly, without a big announcement, and then a few weeks later you realize......

Is Content Dead? Content Strategy in the Age of AI

This week on HubHeroes, we asked the question that’s been haunting marketers across industries: Does content still...

3 Epic Nerdy HubSpot Commerce Hub Updates with Chad Hohn

This week, Chad wanted to get nerdy about HubSpot Commerce Hub, and I’m so glad he did. Because this conversation...

HubSpot #INBOUND25 Preview: Speakers + Sessions We're Excited About

Somehow, it’s already time to start talking about #INBOUND25, and honestly, I’m still emotionally processing that it’s...

HubSpot Lead Scoring: Strategy Hacks, Rookie Mistakes, + HubSpot Tool Updates

This week, we’re finally giving HubSpot lead scoring the conversation it actually deserves. And not just because the...

Our 6 Favorite New HubSpot Tools, Features, + Solutions

Sometimes we build a whole episode around a big idea—sales and marketing alignment, content strategy, pricing clarity....

Choosing the Right HubSpot Plan in 2025: Tiers, Best Practices, Mistakes, + Examples

We knew one episode on HubSpot pricing wasn’t going to be enough—and we were right. So this week, we’re back with part...

Choosing the Right HubSpot Plan in 2025: Pricing Tiers, Seats, + Changes

If you’ve ever tried to figure out which HubSpot plan is right for your business, you already know: it’s not...

From Siloed to Synced: HubSpot Campaigns for Sales & Marketing in 2025

If you’ve been sleeping on the Campaigns tool in HubSpot, consider this your wake-up call. I hate that I missed this...

A/B Testing in HubSpot: Stop Guessing with Your Buyers, Start Winning

There’s a reason we didn’t cram A/B testing into last episode's conversation about landing pages: it deserves a...

HubSpot AI Data Sources: Unpacking the Simplicity of the Marketing Strategy Setting

If you’ve spent any time poking around HubSpot’s AI Data Sources, you might’ve noticed the Marketing Strategy setting...

HubSpot Landing Pages, Part II: Smart Content, Real Value, + New Best Practices

You’d think one episode would have been enough to cover landing pages, but if last week taught us anything, it’s that...

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Meet your HubHeroes Hosts

Max-Cohen-SQR

MAX COHEN

SUPERPOWERS

Breaking down the physics of inbound, demystifying strategies, growing better.

ARCH ENEMIES

Myself. I can’t stop talking about HubSpot. Send help.

Devyn Bellamy

DEVYN BELLAMY

SUPERPOWERS

Sales and training intel, RevOps, marketing strategy, kung-fu, Flywheel success.

ARCH ENEMIES

Service, people who don’t see the value of community.

Liz-Murphy-HubHeores

LIZ MURPHY

SUPERPOWERS

Content that makes money, thought leaders who solve real problems, good snacks.

ARCH ENEMIES

Bad craft beer, terrible writing, and bad humans.

George-B-Thomas-SQR

GEORGE B. THOMAS

SUPERPOWERS

Asking questions, simplifying the complex, comedic relief, activating greatness.

ARCH ENEMIES

Annoying Douchebags, needless complexity and confusion.

What Do You Want to Hear Next?

It's your podcast so, let us know the conversation, tactic, strategy, or success story you'd love to hear next.